Sales and marketing firm Blue Moose pride themselves on their personalised brand. Therefore, the company recently attended an industry event centred on personalisation to help further their techniques and make the most of their unique brand.
Personal branding in business is key to driving brand awareness and promoting loyalty. Sales and marketing firm Blue Moose is proud of their brand image and will look to build on their foundations throughout 2017. When the company discovered a two-day event was being hosted at the Hilton Bankside on 27th and 28th of January, they immediately cleared their schedule.
The venue is suitably placed in London near to many famous landmarks, including the Shard, Tate Modern and Shakespeare’s Globe. The venue’s flexibility allowed organisers to cover multiple topics in the two-day event simultaneously. Comfortably holding between 8 to 700 delegates, the conference suite is fully equipped to offer a full refreshment bar.
The conference covered many topics but mainly focused on branding to drive recruitment. Delivering bold personalisation is important to the firm who are confident in their ability to communicate their culture and overall vision. This allows the firm to attract better representation for their clients. Blue Moose is proud of their unique team, with a core fun feel matching a hard working vibe they can represent to their customers in a unique manner which adds personality to their campaigns and keeps their clients wanting more.
The firm has taken away fresh new ideas from the conference and is keen to implement them into their everyday processes. With the firm boosting their ability to promote their personal brand they feel they can extend their reach into new sectors and source the best talent in the area.
Blue Moose is an outsourced sales and marketing firm based in Manchester. The company specialises in a personalised form of direct marketing which helps them to connect with their clients’ ideal consumers directly. This one-to-one interaction establishes a strong business relationship between brand and consumer which, in turn, helps lead to increased customer acquisition, brand awareness and brand loyalty for their clients.
Blue Moose will continue to attend industry specific events in 2017; they are confident it improves their business model, as they are committed to developing local up and coming entrepreneurs. Their business development opportunity offers individuals the chance to attend voluntary workshops designed around coaching skills needed to open up and run a small business successfully.